UKCCIS holds Summit to launch “Click Clever Click Safe: The First UK Child Internet Safety Strategy.”

Today 300 delegates from across government, industry, law enforcement and the third sector will attend the UKCCIS Summit in London for the launch of the first Child Internet Safety Strategy and  Digital Code for internet safety. 

 â€˜Click Clever Click Safe’ , was drawn up by the UK Council for Child Internet Safety (UKCCIS) and will be launched by the Prime Minister at the first UKCCIS Summit in London today. Young people now have much greater online access than ever before, with research showing that 99 per cent of 8-17 year olds have access to the web. New research published today also shows that 18 per cent of young people said they had come across harmful or inappropriate content online, with 33 per cent of children said their parents don’t really know what they do on the internet. Today’s strategy will outline how government, industry and charities are working together to keep children and young people safe online and implement the recommendations from Professor Tanya Byron’s review ’Safer Children in a Digital World’. The strategy will mean:
  • For the first time ever, internet companies, charities and the Government will be independently reviewed against new UKCCIS standards to keep children and young people safe online
  • Young people and parents will be targeted by a new Digital Code ‘Zip it, Block it, Flag it’ – the ‘Green Cross Code’ for internet safety. This will be adopted by retailers, social networking sites, schools and charities and displayed where appropriate
  • Parents will be able to access a one-stop shop website for internet safety advice hosted by the Child Exploitation and Online Protection centre (CEOP)
  • From September 2011 online safety will be a compulsory part of the curriculum from age 5; and
  • Professor Tanya Byron will review the Council’s progress, beginning in January 2010
  Zip it, Block it, Flag it logo

The “Zip it, Block it, Flag it” campaign is backed by government investment, and will encourage children to:

  • Zip: not share personal, intimate details with strangers they have met online, while at the same time closing off some parts of the web to children by using security PINs or other parental controls.
  • Block: Block emails or any other contact from people or companies they do not know and block children from accessing certain sites.
  • Flag: Highlight any suspicious individuals, activities or websites to the relevant authority, including site admins, teachers or even police.
 Prime Minister Gordon Brown said: “The internet provides our children with a world of entertainment, opportunity and knowledge – a world literally at their fingertips. But we must ensure that the virtual world is as safe for them as this one. Today we are launching our online version of the ‘green cross code’. We hope that ‘zip it, block it, flag it’ will become as familiar to this generation as ‘stop, look, listen’ did to the last.”
This new strategy builds on the progress already made by the Government to implement the Byron review and provide parents and young people with the information, advice and guidance they need to ensure they can enjoy the internet safely. The Government also announced today that:
  • All 270,000 computers to be provided under the Government’s Home Access scheme will incorporate the CEOP Advice, Help, Report button, to help children and their families quickly report inappropriate content or internet approaches from strangers as well as get help and advice on issues such as cyberbullying, viruses and hacking.
  • Government will lead the way globally, by exploring how child internet safety can be improved through the UN Convention on the Rights of the Child (UNCRC)


UKCCIS was set up in September 2008 to implement the recommendations from Professor Tanya Byron’s review ‘Safer Children in a Digital World’. It is made up of over 140 organisations, including Google, Microsoft, Bebo and the NSPCC.


To download  â€œClick Clever Click Safe: The First Child Internet Safety Strategy” click here

For more details on the Launch and promotional material click here 

To hear Professor Byron speak to BBC news about the new strategy click here


Share your views and ideas of the New “Green Cross Code” for the internet “Zip it, Block it, Flag it”

This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s